From pool floaties to ice-cream, hop on the hottest snacks to cool off this season.
CHICAGO, June 9, 2025 /PRNewswire/ -- Get ready to snack your way through summer with Kellanova's coolest lineup of seasonal offerings. From festive packaging and limited-edition floaties to ice cream mashups and grilling go-tos, the company's beloved brands like Cheez-Its®, Pringles®, Pop-Tarts® and Eggo® are delivering big flavor and even bigger fun just in time for the sunny season.
Cheez-It Makes a Splash
Cheez-It is bringing the spirit with its Flag Summer crackers and their saucy collaboration with Palermo's Pizza, both of which are available for a limited time.
You can also dive headfirst into summer with a limited-time lineup of floaties that are ready to ride the snack wave. Look for:
- A Summer Floatie Giveaway (how to enter a chance to win)
- A DTC-exclusive floatie for superfans to score online
- A licensed Cheez-It floatie at major retailers including Target
Town House Toasts to Patriotic Snacking
Town House is getting dressed up for the season with Town House Star Spangled Original Crackers that are perfect for charcuterie boards, party spreads and summer entertaining.
Pringles Stacks the Season Right
Mr. P is serving in his patriotic best, with their seasonal packaging in all formats that are great for snacking on the go:
- Summer Snack Stack 23-count – a pool bag staple
- Caddy 12-count – great for road trips
Pop-Tarts Cools Off with Sweet Surprises
Pop-Tarts is cooling things down with Ice Cream Sandwiches and new Ice Cream Pints coming in three different flavors: Frosted Strawberry, Brown Sugar Cinnamon and Frosted Chocolate Fudge. These frozen favorites deliver classic Pop-Tarts flavor in a creamy, dreamy form. Want to lounge in style? Get your hands on a Pop-Tarts-branded pool floatie.
Eggo Brings the Frozen Fun
Eggo is making waves with new Ice Cream Sandwiches and Ice Cream Pints featuring three signature waffle flavors in every bite: Buttery Maple, Chocolate Chip and Blueberry. For easy, on-the-go snacking, grab the new Eggo Pancake Birthday Cake Pouched Minis. These are perfect for summer road trips.
And yes, there's an Eggo floatie, because lounging in waffle style is a must.
MorningStar Farms Heats Up the Grill
Plant-based summer meals never tasted so good. Sizzlin' Steakhouse Burgers from MorningStar Farms will bring that backyard BBQ vibe with a sizzling, savory twist.
Rice Krispies Treats Bring the Fireworks
Snap, crackle, pop into summer with an all-star lineup of seasonal specials from a favorite marshmallowey family favorite:
- Ice Cream Pints and Sandwiches for nostalgic, crispy-cool indulgence
- Patriotic Mini Treats for ideal for on-the-go snacking
- A limited-time pool float that's too sweet to pass up
Kellanova's summer exclusives are only here for the summertime season. Whether you're snacking under the sun, floating with friends, or grilling up memories, now's the time to stock up.
About Kellanova
Kellanova (NYSE: K) is a leader in global snacking, international cereal and noodles, and North America frozen foods with a legacy stretching back more than 100 years. Powered by differentiated brands including Pringles®, Cheez-It®, Pop-Tarts®, Kellogg's ® Rice Krispies Treats®, RXBAR®, Eggo®, MorningStar Farms®, Special K®, Coco Pops®, and more, Kellanova's vision is to become the world's best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our net sales for 2023 were $13 billion.
At Kellanova, our purpose is to create better days and ensure everyone has a seat at the table through our trusted food brands. We are committed to promoting sustainable and equitable food access by tackling the crossroads of hunger, sustainability, wellbeing, and equity, diversity & inclusion. Our goal is to create Better Days for 4 billion people by the end of 2030 (from a 2015 baseline). For more detailed information about our commitments, our approach to achieving these goals, and methodology, please visit our website at https://www.kellanova.com.
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