OMC - Mergers and acquisitions

NEW YORK, Sept. 27, 2024 /PRNewswire/ -- Omnicom (NYSE: OMC) today announced its precision marketing division, Omnicom Precision Marketing Group (OPMG), acquired LeapPoint, a digital advisory firm focused on helping organizations improve the orchestration and performance of their entire marketing lifecycle. The move is part of OPMG's strategic efforts to offer the industry's most comprehensive end-to-end content solution, empowering marketers to accelerate workflows and deliver personalized experiences to their customers at speed and scale.   Led by Co-Founder and CEO Nik DeBenedetto, LeapPoint helps Fortune 1000 enterprises optimize the performance of their marketing organizations by strat

Omnicom PR Group (OPRG) is now the leading global network for corporate, public affairs and bipartisan political consulting NEW YORK, Sept. 7, 2023 /PRNewswire/ -- Omnicom (NYSE:OMC) today announced its public relations division, Omnicom PR Group (OPRG), has acquired PLUS Communications, a top public affairs firm, and FP1 Strategies, a leading political consultancy. The acquisitions will accelerate growth, expand existing offerings, and further solidify OPRG 's leadership position in public affairs, corporate and political consulting. "With our current roster of public affairs and political consulting firms including DDC, GMMB, Mercury, Portland, and Vox, OPRG is already a powerful partner t

NEW YORK, July 6, 2023 /PRNewswire/ -- Omnicom (NYSE: OMC) today announced the acquisition of Grabarz & Partner to further cement its leadership position in Germany, the fourth largest advertising market in the world. Founded in 1993, Grabarz & Partner is a world-class creative agency headquartered in Hamburg. With more than 260 employees, the agency works with prominent global and local clients such as Deutsche Bahn, IKEA, Lidl and Porsche. It has been named to prestigious industry lists such as Cannes Lions' "Top Ten Independent Agencies of the Decade" and Campaign UK's "The World's Leading Independent Agencies". Grabarz & Partner's management team will continue to serve in their current r

Award-winning agency connects sports, fitness, health and wellness brands to culture LONDON, April 4, 2023 /PRNewswire/ -- TBWA\Worldwide, part of Omnicom Group (NYSE:OMC), today announces the acquisition of one of the UK's leading creative agencies for the world of sport, in a deal designed to add significant new depth to the UK group's expertise across the total brand experience. The highly acclaimed, award-winning independent agency, Dark Horses, led by CEO Melissa Robertson, ECD, Steve Howell and Chief Strategy Officer, Matt Readman, prides itself on breaking away from the field and has an enviable roster of clients bridging sport, fitness, health and wellbeing. Full of sports fanatics,

The acquisition signals TBWA's evolution into a brand experience company and a partner for brands beyond traditional advertising services NEW YORK, Sept. 28, 2022 /PRNewswire/ -- TBWA\Worldwide, part of Omnicom Group Inc. (NYSE:OMC), today announced that it has acquired the business of innovation agency dotdotdash, adding deeper experience design and immersive technology capabilities to the top-ranked global creative collective. Headquartered in Portland, dotdotdash specializes in building future-forward brand experiences at the intersection of culture and technology, with expertise in extending brand ideas into new spaces and places. With employees in Portland, Los Angeles, New York and ot

NEW YORK, March 2, 2022 /PRNewswire/ -- Omnicom Group Inc. (NYSE: OMC) today announced the acquisition of TA Digital as part of its efforts to further expand its digital transformation, content management, commerce and customer experience capabilities. Headquartered in San Francisco, TA Digital is a leading global digital experience consultancy that specializes in the design, delivery and implementation of customer experience, digital content management and digital commerce solutions for enterprise clients. As an Adobe Global Platinum Partner, as well as an Acquia Gold partner, SAP Gold Partner and a leading Sitecore partner, TA Digital helps marketing and technology executives transform the

NEW YORK, Feb. 2, 2022 /PRNewswire/ -- Omnicom Health Group, the largest healthcare marketing and communications group in the world, and part of Omnicom Group Inc. (NYSE:OMC), today announced it has acquired Propeller, a digitally-focused omnichannel engagement marketing agency that specializes in healthcare. Founded in 2006 by President Charles Flax, Propeller has evolved from a digital video start-up to a fast-growing omnichannel strategy, content and delivery agency. Across its offerings, Propeller embraces and mobilizes data to deliver meaningful results for its clients. Flax and the leadership team at Propeller will continue to serve in their current roles. "We've known and admired Prop

DALLAS and LONDON, Nov. 23, 2021 /PRNewswire/ -- Credera, a global, boutique consulting firm focused on strategy, transformation, data, and technology, today announced it has acquired BrightGen, a Salesforce Summit Partner, to extend its depth in digital transformation, marketing technology, and customer experience capabilities. Credera is part of Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management specialist practice area within Omnicom Group Inc. (NYSE: OMC). "We remain committed to prioritizing investment in organizations that create remarkable customer experiences with meaningful outcomes for our diverse client base, and we have tremendous confidenc

DALLAS, April 19, 2021 /PRNewswire/ -- Credera, a consulting firm focused on strategy, transformation, data and technology, today announced it has agreed to acquire a majority stake in Areteans, a leading global services and solutions company, to extend its depth in digital transformation, digital marketing and ecommerce capabilities. Credera is part of Omnicom Precision Marketing Group (OPMG), the digital and customer relationship management specialist practice area within Omnicom Group Inc. (NYSE: OMC). Areteans specializes in the design, delivery, and implementation of real-time interaction management (RTIM) and digital customer relationship management (CRM). The company serves some of wo

NEW YORK, April 14, 2021 /PRNewswire/ -- Omnicom Health Group, the largest healthcare marketing and communications group in the world, and part of Omnicom Group Inc. (NYSE:OMC), announced today that it has acquired Archbow Consulting. Established in 2017 by industry veterans Douglas Bock, Kevin Cast, and DeWayne Manning, Archbow helps pharmaceutical and biotech companies design, build, and optimize market access operations, product distribution, and patient access hubs. Bock, Cast, and Manning will continue to lead the company as part of the Entrée Health network, Omnicom Health Group's dedicated value and access center of excellence. "Healthcare clients are actively prioritizing market acc