Compare · AFRM vs RKT
AFRM vs RKT
Side-by-side comparison of Affirm Holdings Inc. (AFRM) and Rocket Companies Inc. (RKT): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both AFRM and RKT operate in Finance: Consumer Services (Finance), so they compete in similar markets.
- RKT is the larger of the two at $33.13B, about 1.4x AFRM ($23.88B).
- Over the past year, AFRM is down 0.7% and RKT is down 30.3% - AFRM leads by 29.6 points.
- RKT has been more active in the news (12 items in the past 4 weeks vs 10 for AFRM).
- Both have 25 recent analyst ratings on file.
Affirm Holdings Inc.
Affirm Holdings, Inc. operates a platform for digital and mobile-first commerce in the United States and Canada. The company's platform includes point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. Its payments network and partnership with an originating bank, enables consumers to pay for a purchase over time with terms ranging from one to forty-eight months. As of September 30, 2020, the company had approximately 6,500 merchants integrated on its platform covering small businesses, large enterprises, direct-to-consumer brands, brick-and-mortar stores, and companies. Its merchants represent a range of industries, including sporting goods and outdoors, furniture and homewares, travel, apparel, accessories, consumer electronics, and jewelry. The company was founded in 2012 and is headquartered in San Francisco, California.
Rocket Companies Inc.
Rocket Companies, Inc. engages in the tech-driven real estate, mortgage, and eCommerce businesses in the United States and Canada. It operates in two segments, Direct to Consumer and Partner Network. The company's solutions include Rocket Mortgage, a mortgage lender; Amrock that provides title insurance, property valuation, and settlement services; Rocket Homes, a home search platform and real estate agent referral network, which offers technology-enabled services to support the home buying and selling experience; Rocket Auto, an automotive retail marketplace that provides centralized and virtual car sales support to national car rental and online car purchasing platforms; and Rocket Loans, an online-based personal loans business. Its solutions also include Core Digital Media, a digital social and display advertiser in the mortgage, insurance, and education sectors; Nexsys, a fintech company, which offers a suite of essential tech solutions for mortgage origination and closing processes through digitization and automation; Lendesk, a technology services company that provides a point of sale system for mortgage professionals and a loan origination system for private lenders; and Edison Financial, a digital mortgage startup. In addition, the company originates, closes, sells, and services agency-conforming loans. Rocket Companies, Inc. was founded in in 1985 and is headquartered in Detroit, Michigan. Rocket Companies, Inc. is a subsidiary of Rock Holdings, Inc.
Latest AFRM
- Affirm partners with Ant International's Antom to bring pay-over-time to US customers
- Affirm to announce first quarter fiscal year 2027 results on November 5, 2026
- Crate & Barrel Holdings partners with Affirm to offer flexible ways to pay
- SEC Form 4 filed by President Linford Michael
- SEC Form 4 filed by President Michalek Libor
- SEC Form 4 filed by Chief Financial Officer O'Hare Robert
- SEC Form 4 filed by Chief Legal Officer Adkins Katherine
- Affirm launches transformer-based machine learning model for real-time underwriting
- Chief Accounting Officer Jiyane Siphelele sold $1,947,686 worth of shares (26,980 units at $72.19), decreasing direct ownership by 13% to 188,711 units (SEC Form 4)
- Affirm upgraded by Wolfe Research with a new price target
Latest RKT
- SEC Form 4 filed by Rocket Companies Inc.
- Pres & CEO, Rocket Mortgage Bray Jesse K sold $1,593,727 worth of shares (132,700 units at $12.01) as part of a pre-agreed trading plan and covered exercise/tax liability with 57,200 shares, decreasing direct ownership by 0.73% to 7,812,940 units (SEC Form 4) to satisfy withholding tax
- One in Five Home Sellers Cut Prices as Buyer's Market Persists
- Rocket Mortgage Becomes First Home Lender to Use VantageScore as its Preferred Scoring Model on All Eligible Loans
- Rover and Redfin Unleash New Guide on Canada's Best Cities for Dog Walks
- Rover and Redfin Unleash New Guide on America's Best Cities for Dog Walks
- Redfin Reports U.S. Home Prices Rose 0.25% From a Month Earlier in August
- Nearly Half of Homebuyers Get Concessions From Sellers as Most Markets Tip in Buyers' Favor
- Redfin Reports Pending Home Sales Dip to Lowest Level in Nearly 3 Years
- Pres & CEO, Rocket Mortgage Bray Jesse K sold $2,949,750 worth of shares (225,000 units at $13.11) as part of a pre-agreed trading plan (SEC Form 4)