Compare · APP vs GOOGL
APP vs GOOGL
Side-by-side comparison of Applovin Corporation (APP) and Alphabet Inc. (GOOGL): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both APP and GOOGL operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- GOOGL is the larger of the two at $4.20T, about 46.8x APP ($89.76B).
- Over the past year, APP is down 52.5% and GOOGL is up 37.7% - GOOGL leads by 90.2 points.
- GOOGL has been more active in the news (21 items in the past 4 weeks vs 3 for APP).
- Both have 25 recent analyst ratings on file.
- Company
- Applovin Corporation
- Alphabet Inc.
- Price
- $279.46-0.84%
- $345.04-0.41%
- Market cap
- $89.76B
- $4.20T
- 1M return
- -12.95%
- +1.94%
- 1Y return
- -52.46%
- +37.71%
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2021
- 2004
- News (4w)
- 3
- 21
- Recent ratings
- 25
- 25
Applovin Corporation
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Alphabet Inc.
Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.
Latest APP
- Levi & Korsinsky Reminds AppLovin Corporation Investors of the Pending Class Action Lawsuit With a Lead Plaintiff Deadline of November 16, 2026 - APP
- Wurl Launches Content Intelligence Platform to Scale Advanced Targeting Across Streaming TV
- The Best Founders in America Oversubscribe Beanstalk 2026, Three Weeks Before Opening
- Adjust: Shopping App Sessions and Installs Climb in First Half of 2026
- Chief Financial Officer (CFO) Stumpf Matthew covered exercise/tax liability with 2,021 shares, decreasing direct ownership by 1% to 175,429 units (SEC Form 4)
- Director Valenzuela Victoria covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 1% to 241,231 units (SEC Form 4)
- CEO Foroughi Arash Adam covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 0.12% to 2,324,954 units (SEC Form 4)
- CTO Ge Xiaochuan covered exercise/tax liability with 5,459 shares, decreasing direct ownership by 0.56% to 968,735 units (SEC Form 4)
- Chief Legal Officer Cacovean Corina I covered exercise/tax liability with 1,540 shares, decreasing direct ownership by 24% to 4,787 units (SEC Form 4)
- Director Chen Herald Y converted options into 143,791 shares, gifted 100,000 shares and received a gift of 100,000 shares, increasing direct ownership by 41% to 151,245 units (SEC Form 4)
Latest GOOGL
- Director Arnold Frances sold $28,257 worth of Class C Capital Stock (83 units at $340.45) as part of a pre-agreed trading plan, decreasing direct ownership by 0.43% to 19,076 units (SEC Form 4)
- President, Global Affairs, CLO Walker John Kent covered exercise/tax liability with 10,729 units of Class C Google Stock Units and converted options into 10,631 units of Class C Capital Stock, increasing direct ownership by 15% to 22,023 units (SEC Form 4) (tax withholding)
- VP, Chief Accounting Officer Saraci Marsida covered exercise/tax liability with 492 units of Class C Google Stock Units and converted options into 487 units of Class C Capital Stock, increasing direct ownership by 1,843% to 28,362 units (SEC Form 4) (withholding obligation)
- President and CIO Porat Ruth converted options into 10,631 units of Class C Capital Stock and covered exercise/tax liability with 10,729 units of Class C Google Stock Units, increasing direct ownership by 4,760% to 927,069 units (SEC Form 4) (tax liability)
- SVP, Chief Financial Officer Ashkenazi Anat covered exercise/tax liability with 10,247 units of Class C Google Stock Units and converted options into 10,154 units of Class C Capital Stock, increasing direct ownership by 808% to 150,661 units (SEC Form 4) (withholding tax)
- Chief Executive Officer Pichai Sundar covered exercise/tax liability with 3,705 units of Class C Google Stock Units and converted options into 3,671 units of Class C Capital Stock, increasing direct ownership by 711% to 1,675,066 units (SEC Form 4) (for withholding tax)
- SVP, Chief Business Officer Schindler Philipp converted options into 13,442 units of Class C Capital Stock and covered exercise/tax liability with 13,566 units of Class C Google Stock Units, increasing direct ownership by 3,750% to 938,465 units (SEC Form 4) to cover withholding tax
- Natural Hydrogen Is Real — Now the Race Is to Unlock It at Scale
- Director Arnold Frances was granted 13 units of Class C Google Stock Units, increasing direct ownership by 58% to 941 units (SEC Form 4)
- Director Washington Robin L was granted 3 units of Class C Google Stock Units, increasing direct ownership by 52% to 1,433 units (SEC Form 4)