Compare · COOK vs SONO
COOK vs SONO
Side-by-side comparison of Traeger Inc. (COOK) and Sonos Inc. (SONO): market cap, price performance, sector, and recent activity on the wire.
Summary
- COOK operates in Consumer Discretionary, while SONO operates in Consumer Staples - the two are in different parts of the market.
- SONO is the larger of the two at $1.78B, about 16.7x COOK ($106.7M).
- Over the past year, COOK is down 49.2% and SONO is up 60.7% - SONO leads by 109.9 points.
- COOK has been more active in the news (4 items in the past 4 weeks vs 1 for SONO).
- COOK has more recent analyst coverage (25 ratings vs 12 for SONO).
- Company
- Traeger Inc.
- Sonos Inc.
- Price
- $37.37-1.79%
- $14.74+2.25%
- Market cap
- $106.7M
- $1.78B
- 1M return
- +56.40%
- +11.08%
- 1Y return
- -49.16%
- +60.74%
- Industry
- Consumer Electronics/Appliances
- Consumer Electronics/Appliances
- Exchange
- NYSE
- NASDAQ
- IPO
- 2021
- 2018
- News (4w)
- 4
- 1
- Recent ratings
- 25
- 12
Traeger Inc.
Traeger, Inc., together with its subsidiaries, designs, sources, sells, and supports wood pellet fueled barbeque grills for retailers, distributors, and direct to consumers in the United States. Its wood pellet grills are internet of things devices that allow owners to program, monitor, and control their grill through its Traeger app. The company also produces a library of digital content, including instructional recipes and videos that demonstrate tips, tricks, and cooking techniques that empower Traeger owners to progress their cooking skills; and short- and long-form branded content highlighting stories, community members, and lifestyle content from the Traegerhood. In addition, it provides wood pellets that are used to fire the grills; rubs and sauces, seasonings, and marinades; covers, drip trays, bucket liners, and shelves; tools to aid in meal prep, cooking, and cleanup, including pellet storage systems, cleaning solutions, and barbecue tools; replacement parts; and apparel and merchandise. The company was incorporated in 2017 and is headquartered in Salt Lake City, Utah.
Sonos Inc.
Sonos, Inc., together with its subsidiaries, designs, develops, manufactures, and sells multi-room audio products in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. The company provides wireless speakers, home theater speakers, components, and accessories. It offers its products through approximately 10,000 third-party retail stores, including custom installers of home audio systems; and e-commerce retailers, as well as through its Website sonos.com. The company was formerly known as Rincon Audio, Inc. and changed its name to Sonos, Inc. in May 2004. Sonos, Inc. was founded in 2002 and is headquartered in Santa Barbara, California.
Latest COOK
- Chief Financial Officer Hord Michael Joseph covered exercise/tax liability with 163 shares, decreasing direct ownership by 1% to 14,892 units (SEC Form 4) (for withholding tax)
- Traeger Introduces the All‑New Westwood Series: Where Great Flavor Starts
- SEC Form 4 filed by Vandenakker Cole
- SEC Form 4 filed by Hord Michael Joseph
- Traeger Inc. filed SEC Form 8-K: Leadership Update
- Traeger Inc. filed SEC Form 8-K: Amendments to Articles of Incorporation or Bylaws; Change in Fiscal Year, Financial Statements and Exhibits
- Traeger Announces 1-for-50 Reverse Stock Split
- Traeger Inc. filed SEC Form 8-K: Other Events, Financial Statements and Exhibits
- SEC Form 3 filed by Traeger Inc.
- Telsey Advisory Group reiterated coverage on Traeger with a new price target
Latest SONO
- Sonos Announces Date for Second Quarter Fiscal 2026 Financial Results and Conference Call
- Amendment: SEC Form SCHEDULE 13G/A filed by Sonos Inc.
- Large owner Coliseum Capital Management, Llc bought $3,068,690 worth of shares (228,920 units at $13.41) (SEC Form 4)
- Large owner Coliseum Capital Management, Llc bought $12,959,400 worth of shares (920,000 units at $14.09) (SEC Form 4)
- Director Genachowski Julius gifted 15,427 shares and received a gift of 15,427 shares, decreasing direct ownership by 22% to 53,775 units (SEC Form 4)
- Sonos Returns to the System That Built the Brand with Two Essential Speakers That Deliver Effortless Sound Throughout the Home
- Director Mildenhall Jonathan was granted 12,725 shares, increasing direct ownership by 46% to 40,272 units (SEC Form 4)
- Director Kennedy Joseph Jude was granted 12,725 shares, increasing direct ownership by 776% to 14,364 units (SEC Form 4)
- Director Genachowski Julius was granted 17,497 shares, increasing direct ownership by 34% to 69,202 units (SEC Form 4)
- Director Fields Mandy J was granted 12,725 shares, increasing direct ownership by 776% to 14,364 units (SEC Form 4)