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Compare · CTV vs NOW

CTV vs NOW

Side-by-side comparison of Innovid Corp. (CTV) and ServiceNow Inc. (NOW): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both CTV and NOW operate in Computer Software: Prepackaged Software (Technology), so they compete in similar markets.
  • NOW is the larger of the two at $123.06B, about 199.0x CTV ($618.5M).
  • NOW has hit the wire 34 times in the past 4 weeks while CTV has been quiet.
  • NOW has more recent analyst coverage (25 ratings vs 8 for CTV).
MetricCTVNOW
Company
Innovid Corp.
ServiceNow Inc.
Price
$3.15+0.16%
$119.46+1.34%
Market cap
$618.5M
$123.06B
1M return
-
+29.83%
1Y return
-
-41.27%
Industry
Computer Software: Prepackaged Software
Computer Software: Prepackaged Software
Exchange
NYSE
NYSE
IPO
2021
2012
News (4w)
0
34
Recent ratings
8
25
CTV

Innovid Corp.

Innovid Corp. operates as a connected TV advertising delivery and measurement platform. It offers marketer solutions, such as connected TV advertising, Ad serving, creative management, advertising measurement, and identity resolution; publisher solutions; and creative Ad authoring tools. The company serves brands, agencies, and publishers in the Americas, Europe, and the Asia Pacific. Innovid Corp. was founded in 2007 and is headquartered in New York, New York.

NOW

ServiceNow Inc.

ServiceNow, Inc. provides enterprise cloud computing solutions that defines, structures, consolidates, manages, and automates services for enterprises worldwide. It operates the Now platform that offers workflow automation, artificial intelligence, machine learning, performance analytics, electronic service catalogs and portals, configuration management systems, data benchmarking, encryption, and collaboration and development tools. The company also provides information technology (IT) service management applications; IT service management product suite for enterprise's employees, customers, and partners; IT business management product suite to manage IT priorities; IT operations management product that connects a customer's physical and cloud-based IT infrastructure; IT Asset Management to automate IT asset lifecycles; and enterprise development operations product for developers' toolchain. In addition, it offers security incident management, threat enrichment intelligence, vulnerability response management, and security incident intelligence sharing security operation products; governance, risk, and compliance product to create policies and controls; human resources, legal, and workplace service delivery products; safe workplace applications; customer service management product; and field service management applications. Further, it provides App Engine product; IntegrationHub enables application to extend workflows; and professional, training, and customer support services. It serves government, financial services, healthcare, telecommunications, manufacturing, IT services, technology, oil and gas, education, and consumer products. It sells its products through direct sales team and resale partners. The company was formerly known as Service-now.com and changed its name to ServiceNow, Inc. in May 2012. The company was incorporated in 2004 and is headquartered in Santa Clara, California.

Latest CTV

Latest NOW