Compare · DRCT vs IPG
DRCT vs IPG
Side-by-side comparison of Direct Digital Holdings Inc. (DRCT) and Interpublic Group of Companies Inc. (IPG): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both DRCT and IPG operate in Advertising (Consumer Discretionary), so they compete in similar markets.
- IPG is the larger of the two at $13.86B, about 7006.3x DRCT ($2.0M).
- DRCT has hit the wire 10 times in the past 4 weeks while IPG has been quiet.
- IPG has more recent analyst coverage (25 ratings vs 2 for DRCT).
- Company
- Direct Digital Holdings Inc.
- Interpublic Group of Companies Inc.
- Price
- -
- -
- Market cap
- $2.0M
- $13.86B
- 1M return
- -14.04%
- -
- 1Y return
- -97.81%
- -
- Industry
- Advertising
- Advertising
- Exchange
- NASDAQ
- NYSE
- IPO
- 2022
- News (4w)
- 10
- 0
- Recent ratings
- 2
- 25
Direct Digital Holdings Inc.
Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.
Interpublic Group of Companies Inc.
The Interpublic Group of Companies, Inc. provides advertising and marketing services worldwide. It operates in two segments, Integrated Agency Networks (IAN) and IPG DXTRA. The company offers consumer advertising, digital marketing, communications planning and media buying, public relations, and specialized communications disciplines, as well as data management services. It also provides various diversified services, including meeting and event production, sports and entertainment marketing, corporate and brand identity, and strategic marketing consulting. The company was formerly known as McCann-Erickson Incorporated and changed its name to The Interpublic Group of Companies, Inc. in January 1961. The Interpublic Group of Companies, Inc. was founded in 1902 and is headquartered in New York, New York.
Latest DRCT
- Director Leatherberry Antoinette Renee converted options into 286 shares and sold $265 worth of shares (90 units at $2.95), increasing direct ownership by 59% to 531 units (SEC Form 4)
- Director Cohen Richard converted options into 286 shares and sold $298 worth of shares (101 units at $2.95), increasing direct ownership by 59% to 501 units (SEC Form 4)
- Chief Technology Officer Pillai Anu converted options into 145 shares and covered exercise/tax liability with 53 shares, increasing direct ownership by 95% to 189 units (SEC Form 4)
- Chairman and CEO Walker Mark D covered exercise/tax liability with 95 shares, sold $3,816 worth of shares (1,363 units at $2.80) as part of a pre-agreed trading plan and converted options into 316 shares (SEC Form 4)
- President Smith W Keith converted options into 316 shares and covered exercise/tax liability with 75 shares, increasing direct ownership by 73% to 522 units (SEC Form 4)
- Director Locke Mistelle converted options into 320 shares and sold $500 worth of shares (132 units at $3.78), increasing direct ownership by 104% to 369 units (SEC Form 4)
- CFO Diaz Diana P converted options into 163 shares and covered exercise/tax liability with 41 shares, increasing direct ownership by 330% to 159 units (SEC Form 4)
- Chief Growth Officer Lowrey Maria Vilchez converted options into 164 shares and covered exercise/tax liability with 51 shares, increasing direct ownership by 161% to 183 units (SEC Form 4)
- SEC Form DEFR14A filed by Direct Digital Holdings Inc.
- SEC Form DEF 14A filed by Direct Digital Holdings Inc.
Latest IPG
- SEC Form 15-12G filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.
- SEC Form EFFECT filed by Interpublic Group of Companies Inc.