Compare · APP vs GOOG
APP vs GOOG
Side-by-side comparison of Applovin Corporation (APP) and Alphabet Inc. (GOOG): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both APP and GOOG operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- GOOG is the larger of the two at $4.25T, about 45.1x APP ($94.13B).
- Over the past year, APP is down 53.7% and GOOG is up 44.8% - GOOG leads by 98.5 points.
- APP has hit the wire 5 times in the past 4 weeks while GOOG has been quiet.
- Both have 25 recent analyst ratings on file.
- Company
- Applovin Corporation
- Alphabet Inc.
- Price
- $278.04-0.71%
- $350.60+1.68%
- Market cap
- $94.13B
- $4.25T
- 1M return
- -11.57%
- +6.10%
- 1Y return
- -53.68%
- +44.80%
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2021
- 2004
- News (4w)
- 5
- 0
- Recent ratings
- 25
- 25
Applovin Corporation
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Alphabet Inc.
Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.
Latest APP
- Levi & Korsinsky Reminds Shareholders of a Lead Plaintiff Deadline of November 16, 2026 in AppLovin Corporation Lawsuit - APP
- AppLovin to Announce Third Quarter 2026 Results
- Levi & Korsinsky Reminds AppLovin Corporation Investors of the Pending Class Action Lawsuit With a Lead Plaintiff Deadline of November 16, 2026 - APP
- Wurl Launches Content Intelligence Platform to Scale Advanced Targeting Across Streaming TV
- The Best Founders in America Oversubscribe Beanstalk 2026, Three Weeks Before Opening
- Adjust: Shopping App Sessions and Installs Climb in First Half of 2026
- Chief Financial Officer (CFO) Stumpf Matthew covered exercise/tax liability with 2,021 shares, decreasing direct ownership by 1% to 175,429 units (SEC Form 4)
- Director Valenzuela Victoria covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 1% to 241,231 units (SEC Form 4)
- CEO Foroughi Arash Adam covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 0.12% to 2,324,954 units (SEC Form 4)
- CTO Ge Xiaochuan covered exercise/tax liability with 5,459 shares, decreasing direct ownership by 0.56% to 968,735 units (SEC Form 4)
Latest GOOG
- Rosenblatt resumed coverage on Alphabet
- UBS reiterated coverage on Alphabet with a new price target
- BMO Capital Markets reiterated coverage on Alphabet with a new price target
- Truist reiterated coverage on Alphabet with a new price target
- Cantor Fitzgerald reiterated coverage on Alphabet with a new price target
- Roth Capital reiterated coverage on Alphabet with a new price target
- DA Davidson reiterated coverage on Alphabet with a new price target
- Barclays reiterated coverage on Alphabet with a new price target
- Wells Fargo reiterated coverage on Alphabet with a new price target
- Morgan Stanley reiterated coverage on Alphabet with a new price target