Compare · APP vs GOOG
APP vs GOOG
Side-by-side comparison of Applovin Corporation (APP) and Alphabet Inc. (GOOG): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both APP and GOOG operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- GOOG is the larger of the two at $4.64T, about 30.0x APP ($154.70B).
- Over the past year, APP is up 49.6% and GOOG is up 131.3% - GOOG leads by 81.6 points.
- APP has been more active in the news (9 items in the past 4 weeks vs 2 for GOOG).
- Both have 25 recent analyst ratings on file.
- Company
- Applovin Corporation
- Alphabet Inc.
- Price
- $459.95+3.06%
- $382.31+0.07%
- Market cap
- $154.70B
- $4.64T
- 1M return
- +18.62%
- +29.98%
- 1Y return
- +49.63%
- +131.25%
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2021
- 2004
- News (4w)
- 9
- 2
- Recent ratings
- 25
- 25
Applovin Corporation
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Alphabet Inc.
Alphabet Inc. provides online advertising services in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. The company offers performance and brand advertising services. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, such as ads, Android, Chrome, hardware, Google Maps, Google Play, Search, and YouTube, as well as technical infrastructure; and digital content. The Google Cloud segment offers infrastructure and data analytics platforms, collaboration tools, and other services for enterprise customers. The Other Bets segment sells internet and TV services, as well as licensing and research and development services. The company was founded in 1998 and is headquartered in Mountain View, California.
Latest APP
- SEC Form DEFA14A filed by Applovin Corporation
- SEC Form DEF 14A filed by Applovin Corporation
- SEC Form 4 filed by Webb Maynard G Jr
- SEC Form 4 filed by Messing Barbara
- Argus initiated coverage on AppLovin with a new price target
- SEC Form PRE 14A filed by Applovin Corporation
- Macquarie initiated coverage on AppLovin with a new price target
- Applovin Corporation filed SEC Form 8-K: Leadership Update, Regulation FD Disclosure, Financial Statements and Exhibits
- AppLovin Announces Succession Plans for Key Leadership Roles and New Independent Chairperson
- AppLovin to Announce First Quarter 2026 Results
Latest GOOG
- Pivotal Research Group reiterated coverage on Alphabet with a new price target
- Emerging AI-Driven Threats Prompt Renewed Focus on Enterprise Cybersecurity
- Closing the Intent-to-Execution Gap May Define Next Wave of AI Investment
- Pivotal Research Group reiterated coverage on Alphabet with a new price target
- Defense Tech Stocks Move Higher as $15 Billion Cyber Budget Targets Quantum Threats
- Alphabet upgraded by Raymond James with a new price target
- TD Cowen reiterated coverage on Alphabet with a new price target
- Canaccord Genuity reiterated coverage on Alphabet with a new price target
- Global AI-Powered Humanoid Robots Market Size Expected to Reach $7.73 Billion as Engineering Drastically Improves
- Pivotal Research Group reiterated coverage on Alphabet with a new price target