Compare · APP vs META
APP vs META
Side-by-side comparison of Applovin Corporation (APP) and Meta Platforms Inc. (META): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both APP and META operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- META is the larger of the two at $1.89T, about 20.0x APP ($94.36B).
- Over the past year, APP is down 55.8% and META is up 3.7% - META leads by 59.5 points.
- META has been more active in the news (16 items in the past 4 weeks vs 3 for APP).
- Both have 25 recent analyst ratings on file.
- Company
- Applovin Corporation
- Meta Platforms Inc.
- Price
- $278.80-1.07%
- $739.17-0.34%
- Market cap
- $94.36B
- $1.89T
- 1M return
- -13.01%
- +19.85%
- 1Y return
- -55.81%
- +3.67%
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NASDAQ
- IPO
- 2021
- 2012
- News (4w)
- 3
- 16
- Recent ratings
- 25
- 25
Applovin Corporation
AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps worldwide. The company's software solutions include AppDiscovery, a solution to automate, optimize, and manage user acquisition investments for business clients; and MAX, an in-app bidding solution that optimizes purchases of app ad inventory. Its business clients include various advertisers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Meta Platforms Inc.
Meta Platforms, Inc. develops products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, wearables, and in-home devices worldwide. It operates in two segments, Family of Apps and Reality Labs. The Family of Apps segment's products include Facebook, which enables people to share, discover, and connect with interests; Instagram, a community for sharing photos, videos, and private messages, as well as feed, stories, reels, video, live, and shops; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices through chat, audio and video calls, and rooms; and WhatsApp, a messaging application that is used by people and businesses to communicate and transact privately. The Reality Labs segment provides augmented and virtual reality related products comprising virtual reality hardware, software, and content that help people feel connected, anytime, and anywhere. The company was formerly known as Facebook, Inc. and changed its name to Meta Platforms, Inc. in October 2021. Meta Platforms, Inc. was incorporated in 2004 and is headquartered in Menlo Park, California.
Latest APP
- Levi & Korsinsky Reminds AppLovin Corporation Investors of the Pending Class Action Lawsuit With a Lead Plaintiff Deadline of November 16, 2026 - APP
- Wurl Launches Content Intelligence Platform to Scale Advanced Targeting Across Streaming TV
- The Best Founders in America Oversubscribe Beanstalk 2026, Three Weeks Before Opening
- Adjust: Shopping App Sessions and Installs Climb in First Half of 2026
- Chief Financial Officer (CFO) Stumpf Matthew covered exercise/tax liability with 2,021 shares, decreasing direct ownership by 1% to 175,429 units (SEC Form 4)
- Director Valenzuela Victoria covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 1% to 241,231 units (SEC Form 4)
- CEO Foroughi Arash Adam covered exercise/tax liability with 2,730 shares, decreasing direct ownership by 0.12% to 2,324,954 units (SEC Form 4)
- CTO Ge Xiaochuan covered exercise/tax liability with 5,459 shares, decreasing direct ownership by 0.56% to 968,735 units (SEC Form 4)
- Chief Legal Officer Cacovean Corina I covered exercise/tax liability with 1,540 shares, decreasing direct ownership by 24% to 4,787 units (SEC Form 4)
- Director Chen Herald Y converted options into 143,791 shares, gifted 100,000 shares and received a gift of 100,000 shares, increasing direct ownership by 41% to 151,245 units (SEC Form 4)
Latest META
- Chief Operating Officer Olivan Javier sold $1,180,966 worth of shares (1,575 units at $749.82) as part of a pre-agreed trading plan, decreasing direct ownership by 10% to 8,824 units (SEC Form 4)
- COB and CEO Zuckerberg Mark converted options into 17,140 shares and sold $21,359,454 worth of shares (27,474 units at $777.44) as part of a pre-agreed trading plan (SEC Form 4)
- Monness Crespi & Hardt reiterated coverage on Meta Platforms with a new price target
- TD Cowen reiterated coverage on Meta Platforms with a new price target
- Piper Sandler reiterated coverage on Meta Platforms with a new price target
- Deutsche Bank reiterated coverage on Meta Platforms with a new price target
- Canaccord Genuity reiterated coverage on Meta Platforms with a new price target
- Dolby and Meta Expand Dolby Atmos and Dolby Vision Across Meta's Ecosystem
- Chief Product Officer Cox Christopher K sold $28,510,260 worth of shares (40,000 units at $712.76) as part of a pre-agreed trading plan (SEC Form 4)
- Chief Operating Officer Olivan Javier sold $1,071,425 worth of shares (1,575 units at $680.27) as part of a pre-agreed trading plan, decreasing direct ownership by 9% to 9,770 units (SEC Form 4)