Compare · META vs SMWB
META vs SMWB
Side-by-side comparison of Meta Platforms Inc. (META) and Similarweb Ltd. (SMWB): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both META and SMWB operate in Computer Software: Programming Data Processing (Technology), so they compete in similar markets.
- META is the larger of the two at $1.45T, about 1869.9x SMWB ($776.6M).
- META has been more active in the news (24 items in the past 4 weeks vs 5 for SMWB).
- META has more recent analyst coverage (25 ratings vs 16 for SMWB).
- Company
- Meta Platforms Inc.
- Similarweb Ltd.
- Price
- -
- -
- Market cap
- $1.45T
- $776.6M
- 1M return
- -
- -
- 1Y return
- -
- -
- Industry
- Computer Software: Programming Data Processing
- Computer Software: Programming Data Processing
- Exchange
- NASDAQ
- NYSE
- IPO
- 2012
- 2021
- News (4w)
- 24
- 5
- Recent ratings
- 25
- 16
Meta Platforms Inc.
Meta Platforms, Inc. develops products that enable people to connect and share with friends and family through mobile devices, personal computers, virtual reality headsets, wearables, and in-home devices worldwide. It operates in two segments, Family of Apps and Reality Labs. The Family of Apps segment's products include Facebook, which enables people to share, discover, and connect with interests; Instagram, a community for sharing photos, videos, and private messages, as well as feed, stories, reels, video, live, and shops; Messenger, a messaging application for people to connect with friends, family, groups, and businesses across platforms and devices through chat, audio and video calls, and rooms; and WhatsApp, a messaging application that is used by people and businesses to communicate and transact privately. The Reality Labs segment provides augmented and virtual reality related products comprising virtual reality hardware, software, and content that help people feel connected, anytime, and anywhere. The company was formerly known as Facebook, Inc. and changed its name to Meta Platforms, Inc. in October 2021. Meta Platforms, Inc. was incorporated in 2004 and is headquartered in Menlo Park, California.
Similarweb Ltd.
Similarweb Ltd. provides website traffic solutions through AI-driven data analytics worldwide. It offers digital research intelligence solutions that allow senior leaders, strategy, business intelligence, and consumer insights teams to benchmark performance against competitors and market leaders, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and digital marketing solutions, which enable marketing leaders, search engine optimization, and content managers, pay-per-click, performance marketers, affiliate marketers, and media buyers to understand their competitors' online acquisition strategies in each marketing channel. The company also provides shopper intelligence solutions that allows digital commerce leadership, and category and product managers to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process; and sales intelligence solutions, which enables sales management and operations, sales representatives, and account management teams to access relevant buying signals and digital insights of their customers in to generate leads quickly. In addition, it offers investor intelligence solution that allows portfolio managers, investment professionals, data scientists, and research analysts to access an end-to-end view of market, sector or company performance to ideate and monitor investment opportunities, forecast market performance, and perform due diligence. The company serves retail, consumer packaged goods, travel, consumer finance, business-to-business software, and logistics companies; and consultancies, marketing and advertising agencies, media and publishers, payment processors, and institutional investors. Similarweb Ltd. was incorporated in 2009 and is headquartered in Tel Aviv, Israel.
Latest META
- Chief Legal Officer Mahoney Curtis J. sold $869,922 worth of shares (1,559 units at $558.00) as part of a pre-agreed trading plan, decreasing direct ownership by 44% to 1,957 units (SEC Form 4)
- Chief Financial Officer Li Susan J sold $5,063,389 worth of shares (9,196 units at $550.61) as part of a pre-agreed trading plan (SEC Form 4)
- Chief Technology Officer Bosworth Andrew sold $4,379,184 worth of shares (7,848 units at $558.00) as part of a pre-agreed trading plan, decreasing direct ownership by 90% to 828 units (SEC Form 4)
- President and Vice Chairman Powell Dina H. converted options into 7,732 shares and covered exercise/tax liability with 3,518 shares, increasing direct ownership by 64% to 10,826 units (SEC Form 4) to cover withholding tax
- Director Arnold John Douglas converted options into 167 shares, increasing direct ownership by 5% to 3,329 units (SEC Form 4)
- Director White Dana converted options into 110 shares, increasing direct ownership by 8% to 1,504 units (SEC Form 4)
- Director Elkann John converted options into 110 shares and covered exercise/tax liability with 8 shares, increasing direct ownership by 8% to 1,445 units (SEC Form 4) to satisfy withholding tax
- Chief Financial Officer Li Susan J covered exercise/tax liability with 6,922 shares, converted options into 4,288 shares, sold $1,467,311 worth of shares (2,127 units at $689.85) and converted options into 13,957 shares (SEC Form 4) (withholding tax)
- Chief Product Officer Cox Christopher K converted options into 16,388 shares and covered exercise/tax liability with 8,127 shares (SEC Form 4) (withholding tax)
- Chief Accounting Officer Anderson Aaron converted options into 2,448 shares and covered exercise/tax liability with 1,216 shares, increasing direct ownership by 15% to 9,511 units (SEC Form 4) (tax liability)
Latest SMWB
- Chief Executive Officer Offer Or sold $6,255,276 worth of Ordinary Shares (709,597 units at $8.82) and exercised 563,492 units of Ordinary Shares at a strike of $1.75, decreasing direct ownership by 3% to 4,598,291 units (SEC Form 4)
- Similarweb Unlocks the Black Box of AI Ad Placements Across ChatGPT, Google AI Overviews, and AI Mode
- Similarweb upgraded by Northland Capital with a new price target
- SEC Form 6-K filed by Similarweb Ltd.
- Similarweb Announces Second Quarter 2026 Results
- Similarweb to Announce Second Quarter 2026 Financial Results on August 12, 2026, Before Market Open
- Similarweb Secures Multi-Year, Seven-Figure ARR Contracts Worth Approximately $47 Million in Total Contract Value
- Similarweb Expands AI Ecosystem with Perplexity Collaboration Through Native AI Workflows
- Chief Executive Officer Offer Or bought $207,500 worth of Ordinary Shares (50,000 units at $4.15), increasing direct ownership by 1% to 4,744,396 units (SEC Form 4)
- SEC Form 6-K filed by Similarweb Ltd.