Join

Compare · PLBY vs ULTA

PLBY vs ULTA

Side-by-side comparison of Playboy Inc. (PLBY) and Ulta Beauty Inc. (ULTA): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both PLBY and ULTA operate in Other Specialty Stores (Consumer Discretionary), so they compete in similar markets.
  • ULTA is the larger of the two at $19.88B, about 129.9x PLBY ($153.1M).
  • Over the past year, PLBY is down 15.3% and ULTA is down 0.7% - ULTA leads by 14.6 points.
  • PLBY has been more active in the news (12 items in the past 4 weeks vs 6 for ULTA).
  • ULTA has more recent analyst coverage (25 ratings vs 16 for PLBY).
PerformancePLBY-15.29%ULTA-0.72%
2025-06-05+0.00%2026-06-04
MetricPLBYULTA
Company
Playboy Inc.
Ulta Beauty Inc.
Price
$1.33+0.00%
$462.44-1.81%
Market cap
$153.1M
$19.88B
1M return
-25.28%
-13.20%
1Y return
-15.29%
-0.72%
Industry
Other Specialty Stores
Other Specialty Stores
Exchange
NASDAQ
NASDAQ
IPO
2020
2007
News (4w)
12
6
Recent ratings
16
25
PLBY

Playboy Inc.

PLBY Group, Inc. operates as a pleasure and leisure company worldwide. The company operates through three segments: Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. It offers sexual wellness products, such as condoms, lubricants, libido enhancers, bedroom accessories and sex toys, intimates and lingerie, intimacy kits, CBD-based arousal offerings, and adult content; style and apparel products for men and women; gaming and lifestyle products, including digital casino and social games, and other home and hospitality offerings; and beauty and grooming products for men and women, such as skincare, haircare, bath and body, grooming, cosmetics, and fragrance. The company offers its products under its flagship brand, Playboy. It owns and operates digital commerce retail platforms, such as yandy.com, loversstores.com, pleasureforall.com, and playboy.com; and Lovers retail stores. In addition, the company licenses content for programming on Playboy television; trademarks under multi-year arrangements with consumer products, online gaming, and location-based entertainment businesses; and programming content to cable television operators and direct-to-home satellite television operators. Further, its business covers the subscription sale of PlayboyPlus.com and Playboy.tv, which are online content platforms. The company was founded in 1953 and is headquartered in Los Angeles, California.

ULTA

Ulta Beauty Inc.

Ulta Beauty, Inc. operates as a retailer of beauty products in the United States. The company's stores offer cosmetics, fragrances, skincare and haircare products, bath and body products, and salon styling tools; professional hair products; salon services, including hair, skin, makeup, and brow services; and others, including nail products and accessories. It also provides its private label products, such as the Ulta Beauty Collection branded cosmetics, skincare, and bath products, as well as Ulta Beauty branded products; and the Ulta Beauty branded gifts. As of January 30, 2021, the company operated 1,264 retail stores across 50 states. It also distributes its products through its Website, ulta.com; and mobile applications. The company was formerly known as Ulta Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was founded in 1990 and is based in Bolingbrook, Illinois.

Latest PLBY

Latest ULTA