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Compare · PFG vs PRU

PFG vs PRU

Side-by-side comparison of Principal Financial Group Inc (PFG) and Prudential Financial Inc. (PRU): market cap, price performance, sector, and recent activity on the wire.

Summary

  • Both companies sit in the Finance sector. PFG focuses on Accident &Health Insurance, while PRU focuses on Life Insurance.
  • PRU is the larger of the two at $34.12B, about 1.6x PFG ($21.86B).
  • Over the past year, PFG is up 36.3% and PRU is down 3.5% - PFG leads by 39.8 points.
  • PRU has been more active in the news (11 items in the past 4 weeks vs 10 for PFG).
  • Both have 25 recent analyst ratings on file.
PerformancePFG+36.34%PRU-3.48%
2025-05-01+0.00%2026-04-30
MetricPFGPRU
Company
Principal Financial Group Inc
Prudential Financial Inc.
Price
$100.94+1.29%
$98.15+1.79%
Market cap
$21.86B
$34.12B
1M return
+11.99%
+0.51%
1Y return
+36.34%
-3.48%
Industry
Accident &Health Insurance
Life Insurance
Exchange
NASDAQ
NYSE
IPO
2001
2001
News (4w)
10
11
Recent ratings
25
25
PFG

Principal Financial Group Inc

Principal Financial Group, Inc. provides retirement, asset management, and insurance products and services to businesses, individuals, and institutional clients worldwide. The company operates in Retirement and Income Solutions, Principal Global Investors, Principal International, and U.S. Insurance Solutions segments. The Retirement and Income Solutions segment provides a portfolio of asset accumulation products and services for retirement savings and income. It offers products and services for defined contribution plans, including 401(k) and 403(b) plans, defined benefit pension plans, nonqualified executive benefit plans, employee stock ownership plans, and pension risk transfer services; individual retirement accounts and payroll deduction plans; investment only products; and mutual funds, individual annuities, and bank products. The Principal Global Investors segment provides equity, fixed income, real estate, and other alternative investments, as well as asset allocation, stable value management, and other structured investment strategies. The Principal International segment offers pension accumulation and income annuity products, mutual funds, asset management, and life insurance accumulation products, as well as voluntary savings plans in Brazil, Chile, Mexico, China, Hong Kong Special Administrative Region, India, and Southeast Asia. The U.S. Insurance Solutions segment provides specialty benefits, such as group dental and vision insurance, group life insurance, and group and individual disability insurance, as well as administers group dental, disability, and vision benefits; and individual life insurance products comprising universal, variable universal, indexed universal, and term life insurance products in the United States. It also offers insurance solutions for small and medium-sized businesses and their owners, as well as executives. Principal Financial Group, Inc. was founded in 1879 and is based in Des Moines, Iowa.

PRU

Prudential Financial Inc.

Prudential Financial, Inc., together with its subsidiaries, provides insurance, investment management, and other financial products and services in the United States and internationally. It operates through eight segments: PGIM, Retirement, Group Insurance, Individual Annuities, Individual Life, Assurance IQ, International Businesses, and Closed Block. The company offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its general account. It provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; and group life, long-term and short-term group disability, and group corporate-, bank-, and trust-owned life insurance in the United States, primarily to institutional clients for use in connection with employee and membership benefits plans, as well as sells accidental death and dismemberment and other supplemental health solutions, and provides plan administration services in connection with its insurance coverages. The company develops and distributes individual variable and fixed annuity products, principally to the mass affluent and affluent markets; and individual variable, term, and universal life insurance products to the mass middle, mass affluent, and affluent markets in the United States. In addition, it provides third-party life, health, Medicare, property and casualty, and personal finance products to retail shoppers through its digital and independent agent channels. The company offers its products and services to individual and institutional customers through its proprietary and third-party distribution networks. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.

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