Compare · SOFI vs UPST
SOFI vs UPST
Side-by-side comparison of SoFi Technologies Inc. (SOFI) and Upstart Holdings Inc. (UPST): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both SOFI and UPST operate in Finance: Consumer Services (Finance), so they compete in similar markets.
- SOFI is the larger of the two at $19.49B, about 8.1x UPST ($2.41B).
- SOFI has been more active in the news (7 items in the past 4 weeks vs 5 for UPST).
- Both have 25 recent analyst ratings on file.
SoFi Technologies Inc.
Social Finance, Inc., a finance company, operates an online platform that provides financial services. It offers student loan refinancing, private student loans, personal loans, auto loan refinance, home loans, mortgage loans, and investments, as well as insurance products for renters, homeowners, automobiles, and others. The company also offers SoFi Weekly Dividend ETF, an equity ETF to provide a weekly dividend payment to shareholders. Social Finance, Inc. was formerly known as Credit-Linked Community Notes of Social Finance Inc. The company was incorporated in 2011 and is based in San Francisco, California with additional office locations in Healdsburg, California; and New York, New York.
Upstart Holdings Inc.
Upstart Holdings, Inc. operates a cloud- based artificial intelligence (AI) lending platform. The company's platform aggregates consumer demand for loans and connects it to its network of the company's AI- enabled bank partners. Its platform connects consumers, banks, and institutional investors through a shared AI lending platform. Upstart Holdings, Inc. was incorporated in 2012 and is headquartered in San Mateo, California.
Latest SOFI
- SoFi Tech Solutions, Orbi and Mastercard Partner to Launch Crypto-Linked Card in Mexico
- E-Brokerage Market Projected to Reach $34.6 Billion by 2034 as Record Retail Trading Volumes Lift Platforms
- SoFi Schedules Conference Call to Discuss Q3 2026 Results
- EVP, GBUL, SIPS Keough Kelli sold $173,310 worth of shares (10,203 units at $16.99) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 408,073 units (SEC Form 4)
- Chief Technology Officer Rishel Jeremy sold $325,920 worth of shares (18,624 units at $17.50) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 912,650 units (SEC Form 4)
- Financial Ambitions Haven't Changed, The Playbook Has: SoFi Study Reveals Younger Generations Are Redefining the American Dream
- SoFi Becomes First National Bank to Go Live with Stablecoin Settlement across Mastercard’s Global Payments Network
- EVP, GBUL, SIPS Keough Kelli converted options into 127,867 shares and covered exercise/tax liability with 66,033 shares, increasing direct ownership by 17% to 418,276 units (SEC Form 4) (tax liability)
- CFO and PAO Lapointe Christopher covered exercise/tax liability with 59,341 shares and converted options into 104,152 shares, increasing direct ownership by 2% to 1,870,290 units (SEC Form 4) (for tax liability)
- General Counsel Lavet Robert S converted options into 36,057 shares and covered exercise/tax liability with 14,414 shares, increasing direct ownership by 25% to 109,843 units (SEC Form 4) to satisfy tax liability
Latest UPST
- Credit Union of Denver Partners with Upstart to Expand Access to Personal Lending
- Upstart to Announce Third Quarter 2026 Results on November 3, 2026
- Upstart Publishes September 2026 Originations and Latest UMI
- KBRA Assigns Preliminary Ratings to Upstart Securitization Trust 2026-4
- Commonwealth Credit Union Expands Partnership with Upstart into HELOC and Indirect Auto Lending
- Chief Executive Officer Gu Paul bought $1,277,500 worth of shares (50,000 units at $25.55) (SEC Form 4)
- President, Capital& Enterprise Datta Sanjay exercised 300,000 shares at a strike of $1.35 and sold $3,166,197 worth of shares (116,000 units at $27.29), increasing direct ownership by 63% to 476,578 units (SEC Form 4)
- Loop Capital initiated coverage on Upstart with a new price target
- Upstart Publishes August 2026 Originations and Latest UMI
- Officer Mirgorodskaya Natalia sold $27,417 worth of shares (913 units at $30.03) as part of a pre-agreed trading plan, decreasing direct ownership by 2% to 35,875 units (SEC Form 4)