Compare · PRU vs VERY
PRU vs VERY
Side-by-side comparison of Prudential Financial Inc. (PRU) and Vericity Inc. (VERY): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both PRU and VERY operate in Life Insurance (Finance), so they compete in similar markets.
- PRU is the larger of the two at $40.57B, about 438.5x VERY ($92.5M).
- PRU has hit the wire 9 times in the past 4 weeks while VERY has been quiet.
- PRU has more recent analyst coverage (25 ratings vs 0 for VERY).
Prudential Financial Inc.
Prudential Financial, Inc., together with its subsidiaries, provides insurance, investment management, and other financial products and services in the United States and internationally. It operates through eight segments: PGIM, Retirement, Group Insurance, Individual Annuities, Individual Life, Assurance IQ, International Businesses, and Closed Block. The company offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its general account. It provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; and group life, long-term and short-term group disability, and group corporate-, bank-, and trust-owned life insurance in the United States, primarily to institutional clients for use in connection with employee and membership benefits plans, as well as sells accidental death and dismemberment and other supplemental health solutions, and provides plan administration services in connection with its insurance coverages. The company develops and distributes individual variable and fixed annuity products, principally to the mass affluent and affluent markets; and individual variable, term, and universal life insurance products to the mass middle, mass affluent, and affluent markets in the United States. In addition, it provides third-party life, health, Medicare, property and casualty, and personal finance products to retail shoppers through its digital and independent agent channels. The company offers its products and services to individual and institutional customers through its proprietary and third-party distribution networks. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.
Vericity Inc.
Vericity, Inc., together with its subsidiaries, provides life insurance protection products for the middle American market. The company operates through Agency and Insurance segments. The Agency segment sells life insurance products for unaffiliated insurance companies through its call center distribution platform, as well as through its independent agents and other marketing organizations. This segment is also involved in the insurance lead sale activities through its eCoverage web presence. The Insurance segment provides term life, accidental death, and final expense products. This segment distributes its life insurance products through independent producers, including direct distributors that market to consumers through call centers and regional and national independent producer groups. Vericity, Inc. is headquartered in Chicago, Illinois.
Latest PRU
- PGIM Launches Two New Core Equity ETFs
- Prudential Advisors Welcomes Zachary Karason to Mid America Financial Group
- Senior Vice President Boyle Robert E converted options into 353 shares and covered exercise/tax liability with 115 shares, increasing direct ownership by 4% to 5,972 units (SEC Form 4)
- PGIM Closed-End Funds Declare Distributions for September, October, and November 2026
- Nestimate Expands Access to Objective Target-Date Fund Evaluation Tool through Collaboration with PGIM
- Employees Want Workplace Benefits Built for Real Life, Not One-Size-Fits-All Programs
- Prudential Financial, Inc. to Participate in 2026 Barclays Global Financial Services Conference; Live Webcast Available
- EVP and General Counsel Kappler Ann M sold $956,577 worth of shares (7,652 units at $125.01), decreasing direct ownership by 35% to 14,407 units (SEC Form 4)
- Prudential Introduces Protection IUL, Expanding Its Indexed Universal Life Lineup With More Flexible Options for Today’s Customers
- Prudential Financial, Inc. to Participate in 2026 KBW Insurance Conference; Live Webcast Available
Latest VERY
- SEC Form 15-12G filed by Vericity Inc.
- Amendment: SEC Form SC 13D/A filed by Vericity Inc.
- Large owner Apex Holdco L.P. sold $129,997,413 worth of shares (11,373,352 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- Officer Zimmerman Laura R returned $1,372,789 worth of shares to the company (120,104 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- Officer Kim Chris S returned $2,459,987 worth of shares to the company (215,222 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- CEO and President Hohmann James E returned $7,149,831 worth of shares to the company (625,532 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- Director Hemmings Richard A returned $2,205,900 worth of shares to the company (193,500 units at $11.40), closing all direct ownership in the company (SEC Form 4)
- Executive Vice President Harkensee James C returned $3,746,548 worth of shares to the company (327,782 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- Director Dong Calvin returned $5,178 worth of shares to the company (453 units at $11.43), closing all direct ownership in the company (SEC Form 4)
- Officer Buchanan John E returned $808,135 worth of shares to the company (70,703 units at $11.43), closing all direct ownership in the company (SEC Form 4)