Compare · COOK vs WHR
COOK vs WHR
Side-by-side comparison of Traeger Inc. (COOK) and Whirlpool Corporation (WHR): market cap, price performance, sector, and recent activity on the wire.
Summary
- Both COOK and WHR operate in Consumer Electronics/Appliances (Consumer Discretionary), so they compete in similar markets.
- WHR is the larger of the two at $2.62B, about 16.7x COOK ($156.4M).
- Over the past year, COOK is down 11.9% and WHR is down 57.1% - COOK leads by 45.3 points.
- WHR has been more active in the news (11 items in the past 4 weeks vs 4 for COOK).
- COOK has more recent analyst coverage (25 ratings vs 18 for WHR).
- Company
- Traeger Inc.
- Whirlpool Corporation
- Price
- $56.19+1.26%
- $40.13-0.55%
- Market cap
- $156.4M
- $2.62B
- 1M return
- -7.81%
- +7.63%
- 1Y return
- -11.86%
- -57.14%
- Industry
- Consumer Electronics/Appliances
- Consumer Electronics/Appliances
- Exchange
- NYSE
- NYSE
- IPO
- 2021
- News (4w)
- 4
- 11
- Recent ratings
- 25
- 18
Traeger Inc.
Traeger, Inc., together with its subsidiaries, designs, sources, sells, and supports wood pellet fueled barbeque grills for retailers, distributors, and direct to consumers in the United States. Its wood pellet grills are internet of things devices that allow owners to program, monitor, and control their grill through its Traeger app. The company also produces a library of digital content, including instructional recipes and videos that demonstrate tips, tricks, and cooking techniques that empower Traeger owners to progress their cooking skills; and short- and long-form branded content highlighting stories, community members, and lifestyle content from the Traegerhood. In addition, it provides wood pellets that are used to fire the grills; rubs and sauces, seasonings, and marinades; covers, drip trays, bucket liners, and shelves; tools to aid in meal prep, cooking, and cleanup, including pellet storage systems, cleaning solutions, and barbecue tools; replacement parts; and apparel and merchandise. The company was incorporated in 2017 and is headquartered in Salt Lake City, Utah.
Whirlpool Corporation
Whirlpool Corporation manufactures and markets home appliances and related products. It operates through four segments: North America; Europe, Middle East and Africa; Latin America; and Asia. The company's principal products include refrigerators, freezers, ice makers, and refrigerator water filters; laundry appliances and related laundry accessories; cooking and other small domestic appliances; and dishwasher appliances and related accessories, as well as mixers. It markets and distributes its products primarily under the Whirlpool, Maytag, KitchenAid, JennAir, Amana, Roper, Affresh, Gladiator, Swash, everydrop, Speed Queen, Hotpoint, Bauknecht, Indesit, Ignis, Privileg, Consul, Eslabon de Lujo, Brastemp, Acros, Ariston, Diqua, and Royalstar brands. The company sells its products to retailers, distributors, dealers, builders, and other manufacturers, as well as directly to consumers. Whirlpool Corporation was founded in 1911 and is headquartered in Benton Harbor, Michigan.
Latest COOK
- Telsey Advisory Group reiterated coverage on Traeger with a new price target
- SEC Form 10-Q filed by Traeger Inc.
- Traeger Inc. filed SEC Form 8-K: Results of Operations and Financial Condition, Financial Statements and Exhibits
- Director Richman Steven Philip was granted 253 shares, increasing direct ownership by 2% to 11,161 units (SEC Form 4)
- Traeger Announces Reporting Date for Second Quarter 2026 Financial Results
- Director Lempres Elizabeth Cahill was granted 1,893 shares, increasing direct ownership by 27% to 8,865 units (SEC Form 4)
- Director Beck Wendy A. was granted 1,893 shares, increasing direct ownership by 37% to 7,017 units (SEC Form 4)
- Director Richman Steven Philip was granted 1,893 shares, increasing direct ownership by 21% to 10,908 units (SEC Form 4)
- Traeger Inc. filed SEC Form 8-K: Submission of Matters to a Vote of Security Holders
- SEC Form SD filed by Traeger Inc.
Latest WHR
- Wells Fargo initiated coverage on Whirlpool with a new price target
- Whirlpool Corporation Recognized by Seramount for Workplace Inclusion and Talent Leadership
- CHAIRMAN AND CEO Bitzer Marc R gifted 40,000 shares and received a gift of 40,000 shares (SEC Form 4)
- Whirlpool showcases apprenticeship programs during visit from Acting U.S. Labor Secretary Keith Sonderling
- EVP & Chief Financial Officer Warner Roxanne converted options into 6,667 shares and covered exercise/tax liability with 1,907 shares, increasing direct ownership by 48% to 14,707 units (SEC Form 4)
- EP, WHR NA & GL Strat Source Puente Juan Carlos covered exercise/tax liability with 509 shares and converted options into 1,750 shares, increasing direct ownership by 5% to 28,231 units (SEC Form 4)
- EVP & Chief HR, Corp Rel, BUS Martin Carey L converted options into 5,000 shares and covered exercise/tax liability with 1,430 shares, increasing direct ownership by 13% to 30,563 units (SEC Form 4)
- EVP & Chief Legal Officer De Jong Kyle Peter covered exercise/tax liability with 286 shares and converted options into 1,000 shares, increasing direct ownership by 10% to 7,811 units (SEC Form 4)
- SEC Form 10-Q filed by Whirlpool Corporation
- Whirlpool Corporation filed SEC Form 8-K: Results of Operations and Financial Condition, Financial Statements and Exhibits