CRTO vs MOBQ

Criteo S.A.

Criteo S.A., a technology company, provides marketing and monetization services on the open Internet in North and South America, Europe, the Middle East, and Africa, and the Asia-Pacific. The company's Criteo Shopper Graph, which derives clients' proprietary commerce data, such as transaction activity on their digital properties. Its Criteo AI Engine solutions include lookalike finder, recommendation, and predictive bidding algorithms; bidding engine that executes campaigns based on certain objectives set by its clients; dynamic creative optimization+, which assembles customized creative advertising content by optimizing each individual creative component in the advertisement; software systems and processes, which enable data synchronization, storage, and analysis of distributed computing infrastructure in various geographies; and experimentation platform, an offline/online testing platform to enhance the capabilities and effectiveness of prediction models. The company also provides Criteo Marketing Solutions that allow commerce companies to address various marketing goals by engaging their consumers with personalized ads across the web, mobile, and offline store environments; and Criteo Retail Media solutions, which allows retailers to generate advertising revenues from consumer brands, and/or to drive sales for themselves, by monetizing their data and audiences through personalized ads, either on their own digital property or on the open Internet. In addition, it offers real-time access to advertising inventory through its publisher partners; consulting services to companies in distance sales; and business intelligence and analytics services. It serves companies in digital retail, travel, and classifieds industries. The company was incorporated in 2005 and is headquartered in Paris, France.

Mobiquity Technologies Inc.

Mobiquity Technologies, Inc., together with its subsidiaries, operates as a marketing and advertising technology and data intelligence company in the United States. It develops advertising and marketing technology focuses on the creation, automation, and maintenance of an advertising technology operating system (ATOS). The company's ATOS platform creates an automated marketplace of advertisers and publishers on digital media outlets to host online auctions to facilitate the sale of digital advertising targeted at users engaged on their connected TV, computer, or mobile devices. Its ATOS platform gives advertisers the capability to understand and interact with their audiences and engage them in a meaningful way by using ads in image and video formats. The company also offers mobile advertising technology solutions for data collection and analysis; and actionable data for marketers, researchers, and application publishers through an automated platform. The company was formerly known as Ace Marketing & Promotions, Inc. and changed its name to Mobiquity Technologies, Inc. in September 2013. Mobiquity Technologies, Inc. was incorporated in 1998 and is headquartered in Shoreham, New York.