MOBQ vs WPP

Mobiquity Technologies Inc.

Mobiquity Technologies, Inc., together with its subsidiaries, operates as a marketing and advertising technology and data intelligence company in the United States. It develops advertising and marketing technology focuses on the creation, automation, and maintenance of an advertising technology operating system (ATOS). The company's ATOS platform creates an automated marketplace of advertisers and publishers on digital media outlets to host online auctions to facilitate the sale of digital advertising targeted at users engaged on their connected TV, computer, or mobile devices. Its ATOS platform gives advertisers the capability to understand and interact with their audiences and engage them in a meaningful way by using ads in image and video formats. The company also offers mobile advertising technology solutions for data collection and analysis; and actionable data for marketers, researchers, and application publishers through an automated platform. The company was formerly known as Ace Marketing & Promotions, Inc. and changed its name to Mobiquity Technologies, Inc. in September 2013. Mobiquity Technologies, Inc. was incorporated in 1998 and is headquartered in Shoreham, New York.

WPP plc

WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It engages in the planning and creation of marketing and branding campaigns; design and production of advertisements across all media; and provision of media buying services, including strategy and business development, media investment, data and technology, and content. The company also advises to clients who are seeking to communicate with a range of stakeholders from consumers to governments and the business and financial communities. WPP plc was founded in 1985 and is based in London, the United Kingdom.