Analyst firms · Jefferies · ROKU

Jefferies ROKU price target and rating history

Roku Inc. (ROKU) · Telecommunications

Jefferies rates Roku Inc. (ROKU) Buy with a $135 price target, as of its latest action on Dec 11, 2025. It has published 6 rating actions on ROKU since November 2022, including 2 upgrades and 1 downgrade. Across 9 firms with a ROKU price target in the last 12 months, the median target is $145. Jefferies's $135 is 7% below that.

Current rating

Buy

Price target

$135

Median target, all firms

$145

Actions on ROKU

6

Jefferies price target on ROKU

Every Jefferies rating on ROKU

• Dec 11, 2025
  UpgradeJefferies upgrades to Buy from Hold, price target $135
• Feb 20, 2025
  UpgradeJefferies upgrades to Hold from Underperform, price target $55 to $100
• May 2, 2024
  ResumeJefferies resumes coverage at Underperform, price target $50
• Apr 27, 2023
  ReiterateJefferies raises its price target to $41 from $36, keeps Underperform
• Jan 12, 2023
  DowngradeJefferies downgrades to Underperform from Hold, price target $45 to $30
• Nov 11, 2022
  InitiateJefferies starts coverage at Hold, price target $45

How other firms rate ROKU

Each firm's latest rating and stated target in the last 12 months.

Questions about Jefferies and ROKU

What is Jefferies's price target for ROKU?

Jefferies's latest stated price target for Roku Inc. (ROKU) is $135, from its action on Dec 11, 2025.

What is Jefferies's rating on ROKU?

Jefferies rates ROKU Buy, a bullish rating, as of Dec 11, 2025.

When did Jefferies last change its view on ROKU?

On Dec 11, 2025, Jefferies upgrades to Buy from Hold, price target $135.

How does Jefferies's ROKU target compare with other analysts?

Across 9 firms with a ROKU price target in the last 12 months, the median target is $145. Jefferies's $135 is 7% below that.

More ROKU rating histories

• Seaport Research Partners5
• Guggenheim5
• Robert W. Baird3
• Morgan Stanley7
• Pivotal Research Group15
• Rosenblatt6
• Oppenheimer4
• Evercore ISI5
• Piper Sandler4
• KeyBanc Capital Markets6
• Loop Capital3
• BofA Securities5
• MoffettNathanson7
• Wells Fargo8
• J.P. Morgan5
• Wolfe Research4
• Citigroup3
• The Benchmark Company3
• DA Davidson3
• Susquehanna4
• Truist Securities3
• Deutsche Bank3

All Jefferies ratingsROKU news and filingsEvery analyst firm

From rating actions in the Quantisnow feed. A target holds until the firm states a new one; a reiteration with no target keeps the last one. Not investment advice.