Analyst firms · UBS · LUV

UBS LUV price target and rating history

Southwest Airlines Company (LUV) · Consumer Discretionary

UBS rates Southwest Airlines Company (LUV) Buy with a $73 price target, as of its latest action on Feb 17, 2026. It has published 5 rating actions on LUV since October 2021, including 2 upgrades and 1 downgrade. Across 7 firms with a LUV price target in the last 12 months, the median target is $45. UBS's $73 is 62% above that.

Current rating
Buy
Price target
$73
Median target, all firms
$45
Actions on LUV
5

UBS price target on LUV

$73$50$2720222023202420252026
UBS price target on LUV, each point a stated target, October 2021 to February 2026.

Every UBS rating on LUV

How other firms rate LUV

Each firm's latest rating and stated target in the last 12 months.

FirmRatingPrice targetDate
Rothschild & Co RedburnNeutral$40Sep 18, 2026
HSBCHold$36.10Apr 24, 2026
TD CowenBuy$66Feb 27, 2026
UBSBuy$73Feb 17, 2026
BMO Capital MarketsOutperform$57.50Jan 30, 2026
Wells FargoEqual Weight$45Dec 18, 2025
CitigroupNeutral$38Dec 4, 2025

Questions about UBS and LUV

What is UBS's price target for LUV?
UBS's latest stated price target for Southwest Airlines Company (LUV) is $73, from its action on Feb 17, 2026.
What is UBS's rating on LUV?
UBS rates LUV Buy, a bullish rating, as of Feb 17, 2026.
When did UBS last change its view on LUV?
On Feb 17, 2026, UBS upgrades to Buy from Neutral, price target $73.
How does UBS's LUV target compare with other analysts?
Across 7 firms with a LUV price target in the last 12 months, the median target is $45. UBS's $73 is 62% above that.

More LUV rating histories

All UBS ratingsLUV news and filingsEvery analyst firm

From rating actions in the Quantisnow feed. A target holds until the firm states a new one; a reiteration with no target keeps the last one. Not investment advice.