Advisory Alpha, LLC
13F holdings for Q2 2026 · HOLLAND, MI · filed August 11, 2026
Advisory Alpha, LLC reported $4.1B in 13F securities across 571 holdings for Q2 2026, in a Form 13F filed August 11, 2026. The largest positions were State Street SPDR Portfolio S&P 500 Growth ETF (8.4%), SPDR Series Trust (7.4%), Schwab Strategic TR (6.3%). Reported value rose 11.4% from the quarter before. It opened 69 new positions, added to 283, trimmed 176 and sold out of 43.
- 13F value Q2 2026
- $4.1B
- Holdings
- 571
- Change vs prior quarter
- +11.4%
- Rank by 13F value
- #1,030
Holdings as of June 30, 2026, the end of Q2 2026. Managers have 45 days after a quarter ends to file Form 13F (by August 14, 2026 for Q2 2026), so positions may have changed since.
Top holdings
| Stock | Value | Weight | Shares | Change in shares | Move |
|---|---|---|---|---|---|
| State Street SPDR Portfolio S&P 500 Growth ETF | $344M | 8.4% | 2,888,101 | -2.1% | Trimmed |
| SPDR Series Trust | $300M | 7.4% | 4,938,446 | -0.1% | Trimmed |
| Schwab Strategic TR | $257M | 6.3% | 6,983,767 | -2.3% | Trimmed |
| Select Sector SPDR TR | $242M | 5.9% | 1,268,200 | +4.7% | Added |
| SPDR Index SHS FDS | $202M | 4.9% | 4,000,503 | -2.3% | Trimmed |
| SPDR Series Trust | $160M | 3.9% | 5,333,999 | +2.9% | Added |
| Schwab Strategic TR | $137M | 3.4% | 3,796,240 | -2.2% | Trimmed |
| SPDR Series Trust | $111M | 2.7% | 4,753,003 | 0% | Unchanged |
| Select Sector SPDR TR | $105M | 2.6% | 1,956,757 | +2.6% | Added |
| Ssga Active ETF TR | $90.5M | 2.2% | 2,246,592 | -3.5% | Trimmed |
| VCIT Vanguard Intermediate-Term Corporate Bond ETF | $84.4M | 2.1% | 1,021,669 | +1.9% | Added |
| VGSH Vanguard Short-Term Treasury ETF | $72.0M | 1.8% | 1,236,917 | +1.6% | Added |
| SPDR Index SHS FDS | $69.1M | 1.7% | 1,335,026 | +0.4% | Added |
| Select Sector SPDR TR | $60.3M | 1.5% | 379,833 | +0.9% | Added |
| Select Sector SPDR TR | $57.5M | 1.4% | 310,256 | -10.3% | Trimmed |
| SPDR Series Trust | $49.8M | 1.2% | 2,230,802 | +2.9% | Added |
| Select Sector SPDR TR | $49.5M | 1.2% | 596,228 | +22.6% | Added |
| iShares TR | $49.1M | 1.2% | 403,189 | -2.9% | Trimmed |
| Select Sector SPDR TR | $47.7M | 1.2% | 406,747 | +1.5% | Added |
| Dimensional ETF Trust | $47.2M | 1.2% | 913,266 | +7.5% | Added |
| Vanguard Intl Equity Index F | $43.8M | 1.1% | 283,898 | -1.2% | Trimmed |
| AAPL Apple Inc. | $42.7M | 1.0% | 147,592 | +1.5% | Added |
| Schwab Strategic TR | $41.9M | 1.0% | 1,580,881 | 0% | Unchanged |
| Select Sector SPDR TR | $40.2M | 1.0% | 913,389 | -0.4% | Trimmed |
| VCLT Vanguard Long-Term Corporate Bond ETF | $40.0M | 1.0% | 531,412 | +0.7% | Added |
Share positions only, at the value reported for the end of Q2 2026. Weight is the share of $4.1B in share positions; options and bonds count in the 13F value but not here.
Biggest buys in Q2 2026
- Select Sector SPDR TR Added+$10.9M
- Select Sector SPDR TR Added+$9.1M
- Innovator Etfs Trust Added+$7.0M
- Vanguard Morningstar Growth ETF Added+$5.9M
- SPDR Series Trust Added+$4.5M
- Innovator Etfs Trust Added+$4.1M
- PG Procter & Gamble Company Added+$3.9M
- Dimensional ETF Trust Added+$3.3M
- Select Sector SPDR TR Added+$2.7M
- BPRE Bluerock Private Real Estate Fund New+$2.5M
Biggest sells in Q2 2026
- Select Sector SPDR TR Trimmed-$15.5M
- Innovator Etfs Trust Trimmed-$7.7M
- State Street SPDR Portfolio S&P 500 Growth ETF Trimmed-$7.4M
- Select Sector SPDR TR Trimmed-$6.6M
- DE Deere & Company Trimmed-$6.4M
- Schwab Strategic TR Trimmed-$6.2M
- SPDR Index SHS FDS Trimmed-$4.7M
- Innovator Etfs Trust Trimmed-$3.3M
- Ssga Active ETF TR Trimmed-$3.3M
- Schwab Strategic TR Trimmed-$3.1M
The change in shares since Q1 2026, adjusted for stock splits and priced at the Q2 2026 value per share. 69 new, 283 added, 176 trimmed, 43 sold out.
Sector mix
- Not listed with us81.1%
- n/a7.0%
- Technology5.1%
- Consumer Discretionary1.8%
- Industrials1.4%
- Health Care0.9%
- Finance0.9%
- Funds and other0.6%
- Utilities0.5%
- Energy0.2%
- Consumer Staples0.2%
- Real Estate0.1%
13F value by quarter
More holdings
| Stock | Value | Weight | Shares | Change in shares | Move |
|---|---|---|---|---|---|
| First TR Exch Traded FD III | $39.1M | 1.0% | 2,184,822 | +1.7% | Added |
| NVDA NVIDIA Corporation | $39.0M | 1.0% | 194,777 | +6.9% | Added |
| Schwab Strategic TR | $37.7M | 0.9% | 1,527,811 | -0.2% | Trimmed |
| Select Sector SPDR TR | $35.0M | 0.9% | 326,682 | -1.2% | Trimmed |
| Vanguard Specialized Funds | $33.0M | 0.8% | 139,306 | -4.0% | Trimmed |
| Global X FDS | $29.8M | 0.7% | 404,310 | -2.0% | Trimmed |
| SPDR Series Trust | $28.3M | 0.7% | 1,079,040 | +1.4% | Added |
| VWOB Vanguard Emerging Markets Government Bond ETF | $27.8M | 0.7% | 412,915 | +1.7% | Added |
| Dimensional ETF Trust | $26.7M | 0.7% | 648,270 | +8.9% | Added |
| Dimensional ETF Trust | $26.4M | 0.6% | 320,063 | +7.9% | Added |
| SPDR Series Trust | $24.9M | 0.6% | 806,621 | -5.0% | Trimmed |
| SPDR Series Trust | $24.4M | 0.6% | 955,598 | +2.3% | Added |
| MSFT Microsoft Corporation | $21.4M | 0.5% | 57,359 | +8.8% | Added |
| Vanguard Morningstar Mid-Cap Value ETF | $21.3M | 0.5% | 107,901 | +6.1% | Added |
| Select Sector SPDR TR | $21.1M | 0.5% | 415,988 | -0.9% | Trimmed |
| Schwab Strategic TR | $20.1M | 0.5% | 632,443 | +1.4% | Added |
| State Street SPDR Portfolio S&P 500 ETF | $19.5M | 0.5% | 221,997 | +0.5% | Added |
| AMZN Amazon.com Inc. | $17.4M | 0.4% | 73,039 | +4.5% | Added |
| Vanguard Morningstar Mid-Cap Growth ETF | $16.1M | 0.4% | 52,638 | +5.3% | Added |
| Dimensional ETF Trust | $16.0M | 0.4% | 455,568 | +7.8% | Added |
| Dimensional ETF Trust | $15.6M | 0.4% | 394,851 | +6.0% | Added |
| Pacer FDS TR | $15.5M | 0.4% | 249,443 | -0.4% | Trimmed |
| Select Sector SPDR TR | $15.1M | 0.4% | 283,956 | -11.2% | Trimmed |
| Dimensional ETF Trust | $14.7M | 0.4% | 364,776 | +6.7% | Added |
| Select Sector SPDR TR | $14.5M | 0.4% | 320,069 | -51.7% | Trimmed |
Showing the 50 largest of 571 share positions. The full filing on SEC EDGAR
Questions about Advisory Alpha, LLC
- What does Advisory Alpha, LLC own?
- In its Form 13F for Q2 2026, Advisory Alpha, LLC reported 571 holdings worth $4.1B. The five largest were State Street SPDR Portfolio S&P 500 Growth ETF, SPDR Series Trust, Schwab Strategic TR, Select Sector SPDR TR, SPDR Index SHS FDS.
- What did Advisory Alpha, LLC buy and sell in Q2 2026?
- Advisory Alpha, LLC opened 69 new positions, added to 283, trimmed 176 and sold out of 43 compared with the quarter before.
- When did Advisory Alpha, LLC file its latest 13F?
- Form 13F is due 45 days after each quarter ends. The Q2 2026 report was due August 14, 2026 and was filed August 11, 2026.
From Form 13F filed by Advisory Alpha, LLC (SEC CIK 0001576762) for the quarter ended June 30, 2026, via the SEC's Form 13F data sets. Amendments that restate a report replace it; amendments that add holdings are included. View on SEC EDGAR · All funds